TCR Text Campaign Error 805 - Compliant Privacy Policy Required on Website

What it means: This error occurs when carriers find that your website either lacks a privacy policy or the existing policy is non-compliant. Carriers require a clear and accessible privacy policy that addresses how personal information, particularly mobile data, is handled and safeguarded.

Example Scenario: Imagine you run a business that collects customers' mobile numbers for marketing purposes. If your website does not have a visible privacy policy explaining how you protect their data, the carrier will reject your campaign with an 805 error.

Why it matters: Carriers require businesses to have transparent privacy practices to ensure that customer data is handled responsibly. This is critical for consumer protection and maintaining trust in SMS marketing.

How to Fix It: To resolve this error, you’ll need to add a compliant privacy policy to your website. Follow these steps:

1. Create a privacy policy page: Develop a page that outlines your data protection practices.
2. Include required language: Ensure your privacy policy states that personal information will not be shared with third parties and that mobile data is not sold for marketing purposes.
3. Make it easy to find: The policy should be clearly visible on your website, either in the footer or within the registration or opt-in process.
4. Resubmit for review: Once your privacy policy is updated and accessible, resubmit your campaign for carrier approval.

By ensuring your privacy policy is compliant and easy to find, you'll meet carrier requirements and help protect your customers’ data.