TCR Text Campaign Error 708 - Prohibited Content: Lead Generation/Affiliate Marketing

What it means:This error occurs when carriers detect that your campaign involves lead generation or affiliate marketing activities, which are prohibited. Any content related to generating leads, referring third-party companies, or promoting affiliate marketing falls under this restriction.

Example Scenario:If your campaign involves collecting customer information to pass on to third-party companies or promote affiliate services, the carrier will flag and reject the campaign for non-compliance.

Why it matters:Carriers enforce strict guidelines to protect users from unsolicited marketing practices. Lead generation and affiliate marketing often involve sharing consumer data with third parties, which carriers seek to prevent due to potential privacy concerns.

How to Fix It:To resolve this error, you will need to adjust your messaging and ensure it aligns with carrier guidelines. Here’s how:

1. Review your sample messages: Make sure your messages do not include any lead generation language or references to third-party companies.
2. Check your website content: Ensure that there is no mention of referral services or affiliate marketing activities.
3. Update and resubmit: After making the necessary changes, you can resubmit your campaign for carrier approval.

By removing any language related to lead generation or affiliate marketing, your campaign will comply with carrier regulations and avoid further rejections.