TCR Text Campaign Error 702 - Prohibited Content: Guns/Ammo

What it means:

This error is triggered when a text campaign includes any content related to firearms or ammunition. Carriers strictly prohibit any messaging that pertains to guns, ammunition, or related topics.


Example Scenario:

If your campaign promotes firearms or discusses ammunition-related topics, it will be rejected by the carrier with Error 702.


Other Prohibited Content Includes:

  • Social marketing
  • Collections
  • Financial services (e.g., high-risk/subprime lending, credit cards, auto loans, etc.)
  • Insurance
  • Gambling, casinos, and bingo
  • Gift cards and sweepstakes
  • Illicit substances, including cannabis
  • Deceptive marketing
  • SHAFT content (Sex, Hate, Alcohol, Firearms, Tobacco)

Why it matters:

Carriers impose these restrictions to safeguard consumers from potentially dangerous content. Compliance with these guidelines is essential for maintaining a responsible messaging environment.


How to fix it:

Unfortunately, there is no remedy available for campaigns containing prohibited content related to firearms or ammunition. To resolve the issue, you must remove any such content and ensure your campaign complies with carrier guidelines.


For further assistance, please contact Vumber support at [email protected].

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