TCR Text Campaign Error 603 - Inaccurate Registration

What it means: This error is triggered when there’s a mismatch between the website, brand name, or sample messages you provided in your campaign registration. Carriers require all elements to align to ensure transparency and compliance with business purposes.

Example Scenario: For instance, if your website advertises spa services but the sample text messages you submit focus on real estate offerings, this inconsistency will cause your campaign to be flagged and rejected with a 603 error.

Why it matters: Carriers are strict about ensuring that the messages your business sends are relevant and clearly aligned with what your website and brand represent. This is crucial for maintaining trust and avoiding misleading marketing.

How to Fix It:To resolve this issue:

1. Review your website content: Ensure your website accurately represents the products or services your business provides.
2. Align your sample messages: Make sure the sample text messages you submit reflect the same business purpose as your website and brand name.
3. Verify your brand name: Your brand name should match the service or product you promote on your website and in your messaging.

Next Steps: Once you’ve aligned your website, sample messages, and brand name, you can resubmit your campaign for approval. By ensuring consistency, you reduce the risk of rejection and move toward compliance with carrier guidelines.